Nonprofit Marketing: As easy as 1, 2, 3

By Beth Cougler Blom



 A little birdie helped us out recently to learn more about nonprofit marketing.

The graphic birdie image pictured above sits in the “1, 2, 3 Marketing Tree”, developed by Mills Communications Group’s founder Erica Mills, who was in Victoria in mid-July to teach a workshop for Volunteer Victoria.  Erica delivered “Nonprofit Marketing: Make the Most of What You’ve Got!” to a collection of our member agencies – and the workshop was a fantastic success.

Nonprofit Marketing: As easy as 1, 2, 3]

August 20th, 2010 | Tags: , , , | Category: Workshops | Leave a comment

Did You Know? 35 Years in Review

By Lori Elder

As we continue to celebrate 35 years of community service, it is inspiring to see how we have grown over the years.  Here are some highlights…

Then and Now:

Then: 2 part-time staff. 
Now: 4 full-time, 3 part-time and 1 contract staff.

Then: Referred approximately 450 volunteers annually.
Now: Refer over 16,500 volunteers annually! If only 5% of those referred go on to volunteer for one year, the economic value to our community is over $3.3 million!

Then: Primary focus – volunteer recruitment.
Now: Focus is on volunteer recruitment, providing leadership to the non-profit sector, building capacity for community agencies, broad community outreach and celebration of volunteerism.

Then: Primary recruitment/promotion …

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August 10th, 2010 | Category: Latest News | Leave a comment

Engaging Younger Workers in the Nonprofit Sector

By Volunteer Victoria

This post first appeared in Volunteer Victoria’s E-Link newsletter on July 30, 2010. Sign up for E-Link and keep current with news and information from Volunteer Victoria.

The HR Council for the Nonprofit Sector has recently released their report, Tapping into the Talents of Early Career Employees. This report is based on research undertaken by the Council over the past 2 years (literature search, research, focus groups).
 
The purpose of the research was to help the sector improve their …

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August 6th, 2010 | Category: In the News, Latest News | Leave a comment